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Adams & Adams WineLand Seminar 2016

September 22, 2016 @ 7:30 am - 3:00 pm


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*Vinpro members qualify for R150 discount per ticket to a maximum of 2 tickets.

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This year’s Adams & Adams WineLand Seminar puts the spotlight on innovation and more specifically the creative mindsets and technologies that could rattle the cage and shape the future of the wine industry.


Industry experts will lead two panel discussions about rethinking wine production and marketing.


Director of the Institute for Futures Research at the University of Stellenbosch, DR MORNE MOSTERT, is an international specialist in the development of thinking for leaders and advises globally on strategic decision-making. He will investigate innovation as a means of influencing the industry’s road to vintage 2030.
Internationally renowned keynote speaker DOUGLAS KRUGER is passionate about creating proactive leaders and debunking outdated ideas. A hardcore advocate of personal discipline and committed crusader against a victimhood-mentality, his forte is dismantling self-imposed rules that can hamstring organisations.



7:30 Registration and coffee


8:00 Welcome and word from Adams & Adams


8:15 Revolutionising an ancient drink: Wine production panel discussion

Conrad Schutte (Chair) – VinPro
Johan Wiese – Voorgroenberg
Trizanne Barnard – Trizanne Signature wines
Bruce Jack – Accolade
Dr Adriaan Oelofse – Winetech


9:30 Innovating towards vintage 2030
Dr Morne Mostert – Stellenbosch University Institute for Futures Research


10:30 Tea break


11:00 Rethinking wine sales: Trade panel discussion
Carlen Wahl (Chair) – Platform 5
Jean Sloane – Ocean Basket
Michelle Smith – Pick n Pay
David Cope – Publik Wine Bar
Jac Marais – Adams & Adams


12:15 Be the brand that leads the way
Douglas Kruger – International speaker and author


13:15 LUNCH


“There’s a way to do it better, find it” – Thomas A Edison


September 22, 2016
7:30 am - 3:00 pm
Event Category:


Spier Wine Estate
R310 Baden Powell Rd
Stellenbosch, Western Cape 7603 South Africa
View Venue Website


021 276 0460
View Organizer Website

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